From DS News
Consumer sentiment in California rose in the fourth quarter (Q4) of 2014. Surveyed consumers are more optimistic about future economic conditions in Q4 2014 than in the prior quarter, according to Chapman University’s California Consumer Sentiment Survey. Consumer optimism is now the highest it’s been since the housing bubble burst. However, planned spending on big-ticket purchases plummeted in Q4, ending a rising trend in planned spending since Q2 2013.
- Sunil Sethi
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